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Image named Britains Best Starter Homes at What House Awards 2010

PUBLISHED: 00:16 19 January 2011 | UPDATED: 20:42 20 February 2013

Image named Britains Best Starter Homes at What House Awards 2010

Image named Britains Best Starter Homes at What House Awards 2010

Hemel Hempstead's premier development, Image, has been named as the Best Starter home at the What House Awards? 2010.

Hemel Hempsteads premier development, Image, has been named as the Best Starter home at the What House Awards? 2010. The fiercely competitive category included developments from across the UK which particularly suited the needs of first time buyers. The prestigious accolade was presented to developer Dandara at a ceremony at the Grosvenor House Hotel on Friday 19th November.

The What House? Awards, widely known as the Oscars of the housebuilding industry, is now in its 29th year and is designed to celebrate the very best new homes built throughout the UK. The selection process includes the review of a written submission on the development followed by a visit from the judging panel consisting of some of the countrys leading property professionals including architects, consultants and journalists

The judges commented that they visited a 547 sq ft one-bedroom apartment on the 14th floor of Image and found the property to be extremely light due to the impressive floor to ceiling windows. The judges also commented that all of the appliances and flooring were included as part of the purchase price and that the storage throughout is excellent with fitted wardrobes, a large hall cupboard and large bathroom cabinet all included.

The judges also acknowledged the financial schemes and incentives available to first time buyers at Image including shared equity, which requires only a 5% deposit from buyers, as well as Dandaras Parent Power scheme whereby the developer pays parents 6% interest on the deposit they put down for their sons or daughters property.

In addition to Images overall victory in the category, Dandaras reputation as a developer which helps first time buyers was further enhanced by its gh20 scheme in Glasgow being named as one of the runners up. The scheme which has transformed a former shipyard area on the banks of the River Clyde into a high quality residential development was honoured with a Bronze award in the category.

Michelle Harris, Sales and Marketing Director at Dandara comments: Image has proved very popular with first time buyers who appreciate the high specification homes and lifestyle services that the development has to offer. We are therefore very pleased that Image has been recognised by The What House? Awards and with the first apartments completing in only a few weeks times, we look forward to inviting these first time buyers into their new homes.

Image includes a total of 455 luxury apartments set in six contemporary designed buildings including an iconic 22 storey tower which provides breathtaking views across Hertfordshire.

The spacious apartments offer a central London level specification, unrivalled anywhere else in the local area. All apartments benefit from luxury interiors and high specification finishes in all bathrooms and living areas. Stylish downlighters in the bathrooms combine with white contemporary sanitaryware offering a relaxing environment to unwind. The designer kitchens feature Hansgrohe fittings with high specification appliances and the spacious living areas benefit from floor to ceiling windows maximising the use of natural light throughout the apartments.

Set around a Piazza, Image offers residents the complete lifestyle with on-site retail facilities, a concierge, car club and even transport to and from Hemel Hempstead station during peak hours.

Image is situated in the heart of Hemel Hempstead, a thriving town with both excellent shopping and leisure facilities and superb transport links. Rails services provide direct access to Central London in 30 minutes and Birmingham in 90 minutes, whilst for international travel both Luton Airport and Heathrow Airport are within easy reach.

Prices for the apartments at Image start from only 150,000. For further information contact the sales and marketing suite which is open daily on Tel: 01442 838 120 or visit


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