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Hertfordshire jewellery company wins national jewellery award

PUBLISHED: 15:57 20 July 2011 | UPDATED: 19:43 20 February 2013

Hertfordshire jewellery company wins national jewellery award

Hertfordshire jewellery company wins national jewellery award

Hertfordshire-based Harriet Kelsall Jewellery Design, whose flagship studio is in Halls Green near Weston, has won the UK Jewellery Award for Business Initiative of the Year 2011.

Hertfordshire-based Harriet Kelsall Jewellery Design, whose flagship studio is in Halls Green near Weston, has won the UK Jewellery Award for Business Initiative of the Year 2011.


Harriet Kelsall received her award at a ceremony held on 14 July at Londons Grosvenor House hotel triumphing over the remaining two jewellers in the shortlist.


The company was awarded this accolade as a result of the re-design of its Cambridge studio in the heart of the city.


Harriet Kelsall, Managing Director, said: 'I was delighted to have even been shortlisted so to have won this award is a real honour.'


By overhauling the design and layout of one of its studios Harriet Kelsall Jewellery Design has brought proper bespoke jewellery directly to the High Street.


One of the judges described this initiative saying: 'Its fab for the industry, great for future talent and really revolutionary.'


Harriet said: 'We can design jewellery completely from scratch without using template designs or merely assembling jewellery using cast parts and we can do this in a high street retail outlet.


'The jewellery industry recognises this as an innovation in jewellery and this is why we have been awarded Business Initiative of the Year.


'Its wonderful that our efforts in making bespoke jewellery accessible have been recognised by such a prestigious industry award and l feel really proud that weve been instrumental in bringing bespoke jewellery design to the High Street.'


The judges were also 'really impressed by Kelsalls desire to inspire other jewellers to employ goldsmiths and designers in order to offer bespoke options'.


The store was re-opened in February 2011 by Andrew Lansley MP following an interior design makeover by retail consultant Callum Lumsden who worked with Mary Portas on her BBC2 series Mary, Queen of Shops and Channel 4 series Secret Shopper.


The UK Jewellery Awards are sponsored by leading industry magazine Retail Jeweller.

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